Factsheet

Developer:
SwapBots Ltd
Based in Liverpool, United Kingdom

Founding date:
October 28, 2015

Website:
swapbots.co

Press / Business contact:
phil@swapbots.co

Social:
twitter.com/SwapBots
facebook.com/SwapBots
instagram.com/SwapBots

Releases:
Swapbots

Address:
24 Hardman Street
Liverpool
Merseyside

Phone:
+44 (0) 151 329 0900

Description

Creators of the Augmented Reality toy, SwapBots.

History

Conception

Like many of the best ideas, SwapBots was born over a drink. After exhibiting some augmented reality work through Draw & Code at an event in Silicon Valley, we found ourselves in a bar in downtown San Francisco, discussing where this new industry was heading. This was a couple of years ago: pre-Pokémon Go and when Snapchat was only just starting to emerge as a major investor in this technology. We were trying to imagine colourful, engaging uses of this tech, which is how SwapBots emerged. The name, the basic gameplay mechanic, and the look of the toys was established immediately. It remains essentially the same now, as we prepare to launch.

Projects


Videos

Swap, Scan & Play Vimeo


Images

a-winner-1.png
phil_northern_stars.png
AndyCooper-landscape.png
JohnKeefe-landscape.png
ces_2017.png
girl_swap_scan_play.png

There are far more images available for SwapBots Ltd, but these are the ones we felt would be most useful to you. If you have specific requests, please do contact us!


logo

Awards & Recognition

  • "UK Games Fund Winner" - UK Government scheme, June 2016
  • "Regional Winner, Northern Stars" - Liverpool, September 2016
  • "Winner, Northern Stars" - Manchester, November 2016
  • "SOSV HAX Boost participant" - San Fransisco bootcamp for startups, October, 2016

Selected Articles

  • "Augmented reality toys for children – the story of SwapBots"
    - John Keefe, The Telegraph, Telegraph Connect, Media and Tech
  • "This proposition is absolutely captivating. They are using augmented in a really appropriate way for the modern child market."
    - Karen Kerrigan, chief legal officer at Seedrs, The Guardian
  • "SwapBots unleashes your creativity with augmented building blocks"
    - TechCrunch, TechCrunch
  • "When kids toys come to life: How AR is transforming play"
    - Kitty Knowles, The Memo

Draw & Code Ltd
Draw & Code providing the development driving force behind SwapBots. http://www.drawandcode.com.


Team & Repeating Collaborator

John Keefe
Co-Founder

Andrew Cooper
Co-Founder


presskit() by Rami Ismail (Vlambeer) - also thanks to these fine folks